experience



Managing with intent , where strategy meets creativity to deliver measurable impact.
Managing with intent , where strategy meets creativity to deliver measurable impact.
EXPERIENCE
EXPERIENCE
EXPERIENCE
ALULA Club
Social Media Manager
2042 - Present
Strategy, calendars, live coverage; weekly performance reviews.
ALULA Club
Social Media Manager
2042 - Present
Strategy, calendars, live coverage; weekly performance reviews.
Amaz Digital Marketing
Project & Account Manager
2023
Owned scope, timelines, and multi-team delivery.
Amaz Digital Marketing
Project & Account Manager
2023
Owned scope, timelines, and multi-team delivery.
Dirwazah Alsharq
Digital Marketing Manager
2022 - 2021
Built GTM plans/briefs; coordinated reative & media; owned reporting
Dirwazah Alsharq
Digital Marketing Manager
2022 - 2021
Built GTM plans/briefs; coordinated reative & media; owned reporting
hUMAN RIGHTS COMMISSION
Social Media Manager
2019–2021
Oversaw day-to-day social operations, content approvals, and performance reporting , ensuring consistent messaging and on-time campaign delivery.
hUMAN RIGHTS COMMISSION
Social Media Manager
2019–2021
Oversaw day-to-day social operations, content approvals, and performance reporting , ensuring consistent messaging and on-time campaign delivery.
Smaat
Social Media Specialist
2017–2019
Handled content operations and community management across multiple brands, optimizing engagement and maintaining unified digital presence.
Smaat
Social Media Specialist
2017–2019
Handled content operations and community management across multiple brands, optimizing engagement and maintaining unified digital presence.
ALULA Club
Social Media Manager
2042 - Present
Strategy, calendars, live coverage; weekly performance reviews.
ALULA Club
Social Media Manager
2042 - Present
Strategy, calendars, live coverage; weekly performance reviews.
Amaz Digital Marketing
Project & Account Manager
2023
Owned scope, timelines, and multi-team delivery.
Amaz Digital Marketing
Project & Account Manager
2023
Owned scope, timelines, and multi-team delivery.
Dirwazah Alsharq
Digital Marketing Manager
2022 - 2021
Built GTM plans/briefs; coordinated reative & media; owned reporting
Dirwazah Alsharq
Digital Marketing Manager
2022 - 2021
Built GTM plans/briefs; coordinated reative & media; owned reporting
hUMAN RIGHTS COMMISSION
Social Media Manager
2019–2021
Oversaw day-to-day social operations, content approvals, and performance reporting , ensuring consistent messaging and on-time campaign delivery.
hUMAN RIGHTS COMMISSION
Social Media Manager
2019–2021
Oversaw day-to-day social operations, content approvals, and performance reporting , ensuring consistent messaging and on-time campaign delivery.
Smaat
Social Media Specialist
2017–2019
Handled content operations and community management across multiple brands, optimizing engagement and maintaining unified digital presence.
Smaat
Social Media Specialist
2017–2019
Handled content operations and community management across multiple brands, optimizing engagement and maintaining unified digital presence.
[Tech Stack]
[Tech Stack]
My Toolstack
My go-to tools for crafting seamless digital experiences.

Paid Media & Social Platforms

Paid Media & Social Platforms

Paid Media & Social Platforms


Project Management & Operations


Project Management & Operations


Project Management & Operations



AI Toolkit (for speed & quality)



AI Toolkit (for speed & quality)



AI Toolkit (for speed & quality)

Listening & Measurement

Listening & Measurement

Listening & Measurement



Currently Learning (2025)



Currently Learning (2025)



Currently Learning (2025)
[How I Work]
[How I Work]
My Approach & Philosophy
Creating strategic, data-driven campaigns and experiences that connect, perform, and grow.

STRATEGY-LED EXECUTION
Every campaign begins with insight. I combine data, audience understanding, and clear objectives to craft marketing strategies that deliver measurable outcomes.

STRATEGY-LED EXECUTION
Every campaign begins with insight. I combine data, audience understanding, and clear objectives to craft marketing strategies that deliver measurable outcomes.

STRATEGY-LED EXECUTION
Every campaign begins with insight. I combine data, audience understanding, and clear objectives to craft marketing strategies that deliver measurable outcomes.

CROSS-FUNCTIONAL COLLABORATIONose
From creative to analytics, I bring teams together under a shared vision,ensuring seamless coordination, timely delivery, and aligned results across every workstream.

CROSS-FUNCTIONAL COLLABORATIONose
From creative to analytics, I bring teams together under a shared vision,ensuring seamless coordination, timely delivery, and aligned results across every workstream.

CROSS-FUNCTIONAL COLLABORATIONose
From creative to analytics, I bring teams together under a shared vision,ensuring seamless coordination, timely delivery, and aligned results across every workstream.

DATA-DRIVEN OPTIMIZATION
Performance fuels progress. I track, test, and refine each initiative through analytics and reporting to ensure continuous growth and smarter decision-making.

DATA-DRIVEN OPTIMIZATION
Performance fuels progress. I track, test, and refine each initiative through analytics and reporting to ensure continuous growth and smarter decision-making.

DATA-DRIVEN OPTIMIZATION
Performance fuels progress. I track, test, and refine each initiative through analytics and reporting to ensure continuous growth and smarter decision-making.

RESULTS WITH PURPOSE
Success isn’t just about numbers,it’s about impact. I focus on building campaigns and projects that strengthen brands, drive engagement, and create lasting value.

RESULTS WITH PURPOSE
Success isn’t just about numbers,it’s about impact. I focus on building campaigns and projects that strengthen brands, drive engagement, and create lasting value.

RESULTS WITH PURPOSE
Success isn’t just about numbers,it’s about impact. I focus on building campaigns and projects that strengthen brands, drive engagement, and create lasting value.
I help organizations and teams build strong online presence through data-driven marketing, creative leadership, and measurable results.
I help organizations and teams build strong online presence through data-driven marketing, creative leadership, and measurable results.
I help organizations and teams build strong online presence through data-driven marketing, creative leadership, and measurable results.